About FAB Commerce

Commerce built to generate the notification every business owner wants.

You’ve got a new order.

FAB Commerce is a commerce and automation company helping businesses launch, operate, grow, and automate their digital sales.

We bring together Shopify, commerce strategy, CRM, customer journeys, performance marketing, and SellFlux implementation in one connected solution. Our clients can hire a single specialized service or build a complete commerce operation with us.

Strategy with hands-on execution

Founded by Fabiane Vanin, FAB Commerce is shaped by more than 15 years of experience across e-commerce, marketing, sales, brand development, and go-to-market strategy in the United States and Latin America.

We combine commercial thinking with practical implementation. That means we do more than recommend tools: we help build the system, connect the customer journey, support the operation, and create a path for sustainable growth.

Our approach

BUILD → OPERATE → GROW → AUTOMATE

Every engagement begins with the business goal—not the platform. Shopify and SellFlux are powerful tools, but the real value comes from how strategy, technology, operations, and customer relationships work together.